The Internet era in power whether the furniture industry and what kind of B2C

As the Internet matures, China’s online shopping market is growing rapidly, many businesses are vying to join the ranks of e-commerce, but the most advanced network options market, some small items needed for everyday business, but as development and expansion of online shopping platform, online shopping user scale growth, online sales continued rapid growth in size. Some traditional industries have also started to enter the online shopping market, including the furniture industry. Modern Classic Furniture Eames Office Furniture Eames Office Chair Egg Chair Swan Chair Barcelona Chair Ball Chair Eames Lounge Chair Panton Chair Knoll Sofa Chaise Lounge Chair Womb Chair Isamu Noguchi Coffee Table Tulip Chair Brno Flat Chair Eileen Gray Daybed Barcelona Daybed Barcelona Bench Bocca sofa Isamu Noguchi Freeform Sofa Le Corbusier Sofa LC3 Le Corbusier Sofa LC2 Marshmallow Style sofa Kubus Sofa Le Corbusier Petite Corner Sectional Anonimo Chesterfield Sofa Le Corbusier Petite Chaise Sectionl Knoll Grande Corner Sectional Sofa Ox chair Wegner Shell chair Charles Rennie Mackintosh Hillhouse Chair Rohe Chaise Longue Eero Aarnio Pony Chair Eames La Chaise Bubble Chair Tomato chair Focus 2 Chair Eileen Gray Bibendum Chair Corona chair PK22 PK20 Basculant Chair LC1 Heart Shaped Cone Chair Vitra Verner Panton Cone Chair Rocking Chair Garden Egg Chair Wassily Chair Coconut Chair Eames Molded Lounge Chair Eames plywood lounge chair Saarinen Ring Executive Chair Saarinen Executive Chair Egg ball chair Hanging Eero Aarnio Eye Ball Chair Half Dome Chair Danish Wegner Wooden Chair Acrylic Hanging Eye Ball Chair Redesign Bubble Chair Egg Shape Acrylics Chair Fiberglass Armchair Pastil Chair Thomas Chair Costes Chair Pratflall Chair Cup Lounge Chair Vanity Fair Chair Barrel Chair Ant Chair Seven Series Chair Eames Molded Dining Chair Eames Plastic Chair Bucket Chair Tulip Arm Chair Eames plywood dining chair Eames Side Chair Eero Aarnio Arm Chair Eero Aarnio Cup Chair Juliana Armchair Saal Dining Chair Wishbone Chair(Y Chair) Bucket Chair LC7 Eames Round Table Eames Conference Table Danish office chair.

Although the furniture industry into the online shopping market soon, but there are many furniture businesses are striving to share this piece of furniture network marketing fresh cake. It is understood that the furniture is now on-line e-commerce site is divided into three categories: the first is the store furniture store rely on established sites, such as Meikailong; second is that they have certain well-known manufacturers and brands Furniture Online Shop set up, one is brand awareness, on the other hand is an additional sales channel, such as music and aesthetics; the third category is neither the store did not own brand, own established website platform, and with some of the furniture brand building Cooperation between, online sales, such as the network platform to focus on the beauty of Le furniture furniture network. So much of the furniture net sales model, in the end furniture market needs, what kind of B2C model?

Honesty is most important first Although online shopping has been recognized by many consumers, and become the first choice of shopping after 80,90, can be selected as special furniture, furniture, online shopping, or some people can not accept the reason for high prices of furniture is a bulky goods and longer service life, in a choice must feel before they can be bought in person, but online intangible, all of the information presented and customer service only from the introduction of goods that may be some businesses to improve sales and false Furniture material. So more consumers to want to accept online shopping furniture, network marketing companies in the network must use the real face of communication with consumers, to restore the original appearance of furniture to high-quality services and products for themselves to set a good brand image, and thus more trust of consumers.

Internet Shopping guide to innovation Many consumers buy furniture, there is no clear direction in advance, in shopping malls, furniture edge if seen close his eyes, feel the quality or ask Furniture Shopping guide, then make a decision. However, the network because they can not personally touch, so when consumers see the furniture in addition to pictures, that is customer service introduction.

Net sales of furniture, but now the cake has been divided many businesses, so in order to have higher performance, customer service personnel at this time can not simply assume the role of furniture introduced, and to act as a home designer’s role, that is, bedroom decoration according to customers for the furniture style of its introduction, so customers with the perfect furniture and room decoration and furniture of the church with ways consumers. U.S. Lele furniture network responsible Huang Hui said that now people are buying not only furniture but also a way of life. To this end, the United States a happy customer service personnel should carry out some pre-job professional training, including skills in furniture sales, furniture maintenance and furniture with professional knowledge.

Logistics services to improve Has been hampered the development of furniture, online shopping is the lack of comprehensive logistics and transport services, furniture is a special commodity, whether in the mall to buy or online purchase, transportation is a problem, but most network marketing companies do not have their own logistics system but by other logistics companies, once the transport problem will be when the seller and logistics of shifting the ultimate injury is customers, which also dispelled the mood of consumers on online shopping.

To this end, the U.S. Lele furniture warehouse network will choose the country’s largest furniture distribution center in the music from, so not only can reduce the degree of loss of furniture customers can save some shipping costs, while the logistics of transportation, the United States and Le Le are chosen Dedicated Logistics, can be shipped directly from the customer’s furniture to send to the destination, so that customers can reduce the loss of degrees of furniture can also save a lot of freight for customers.,

2010-6-1